On behalf of FOX, we organized #TheWalkingPremiere entirely in the theme of “The Walking Dead”. On a deserted, apocalyptic location we welcomed more than 100 diehard fans who could watch the first episode of the brand new season while walking behind a truck with a gigantic screen. In a completely Covid-safe way people could participate in this event. Before the episode started, people could enjoy small snacks and had the opportunity to be immersed in the zombie theme by our MUA’s. Check out the after movie.

Fox – The Walking Dead

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